Amidst the ever-changing preferences of car shoppers, Spinny, a leading full-stack platform for used cars, witnessed 31% growth in Q4 FY24 indicating a surge in women buyers. According to latest report, 46% of women across the country bought used cars in March 2024 as compared to 35% in Q3 FY24, marking a significant milestone in the used car landscape.
This shift marks a significant change in purchasing patterns, highlighting the increasing reliance on the used car market for automotive needs. As per the data shared, Spinny witnessed Delhi-NCR experiencing the highest increase in women buyers at 48%, followed closely by Bengaluru at 41%, Mumbai at 46%, and Pune at 39%. In the southern region, Kochi saw a remarkable 57% increase in women purchasing Spinny cars, indicating a growing trend across various demographics.
Non-metro cities like Lucknow, Jaipur have 20% growth in women buyers for the month of March.
Popular brands such as Renault Kwid, Grand-i10, and Baleno emerged as the favorites among women buyers aged between 30 to 40 years.
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