Prime Focus, Kwan and Pritam collaborate to start 'Jam8'

The aim of the collaboration is to develop a one-stop platform that will offer solutions to music across all segments covering movies, advertisements and the OTT space.

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One of the world’s largest independent integrated media services company and a renowned name in the Media and Entertainment industry, Prime Focus Limited, announced its collaboration with Jam8, a musical platform founded by Indian music composer/director Pritam, and KWAN, a leading talent management company.

This collaboration will serve as a 360-degree creative solution provider for the M&E industry. The move was taken with an aim to branch out and expand the scope, thereby establishing its foothold in the music business, Prime Focus in association with Jam8 and Kwan plan to deliver the best infrastructure, technology and solutions catering to the needs of the sector.

Sharing more information about the same, Pritam Chakraborty, Founder of Jam8 and music composer/director, said "Jam8 is my baby and helping me nurture it are Kwan and Prime Focus and Kwan. After successfully launching composers who are active in films, television and advertising...now finally our state of art studio is ready. I am really excited."

Adding to the same, Namit Malhotra, Founder, Non-Executive Chairman, Prime Focus, said, “It’s a great opportunity for us to partner with JAM8. Music is something that I hold very close to my heart. Through this collaboration, we would look to enable new talent to bring about a diversified mix of music for all the audiences. Jam8 is a platform under the leadership of someone like Pritam that can bring the best of talent and produce music that will be enjoyed for years to come and we are thrilled to be partnering in that.”

Talking about his collaboration with the renowned names, Vijay Subramanium, CEO at Kwan, said "Pritam da has had the vision of jam8 for years and when he discussed it with us, we truly believed that his vision was transformational. The idea and the platform is unique and will create opportunities for musicians across the country to live their dream. It’s been an absolute pleasure to see this dream take shape."  

With eminent and experienced names joining hands, this venture strives to serve as a one-stop platform that will offer solutions to music across all segments covering movies, advertisements and the OTT space.

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