Jubilant FoodWorks on Tuesday said they had signed a deal with PepsiCo to become their new beverage partner for their Domino’s Pizza business in India, replacing a 20-year-old partnership with Coke.
Jubilant FoodWorks, which also operates Dunkin’ Donuts chain in India, will now sell the entire portfolio of carbonated beverages of PepsiCo — Pepsi, Mountain Dew, 7Up, and Mirinda, the company said in a statement.
They will also sell Lipton Ice Tea, which is a joint venture between PepsiCo and Unilever, across all Domino’s restaurants in India.
“The partnership will bring in fresh focus on our beverage portfolio. We look forward to offering greater beverage variety and enhancing the Domino’s Pizza experience for our guests,” Jubilant FoodWorks CEO Pratik Pota said.
Jubilant FoodWorks, part of Jubilant Bhartia group, operates a network of 1,167 Domino’s Pizza restaurants in 269 cities. Besides India, it along with its subsidiary have the exclusive rights to develop and operate Domino’s Pizza brand in Sri Lanka, Bangladesh and Nepal.
“This partnership further strengthens our position in the food service segment in India and consumers can look forward to some exciting new experiences,” PepsiCo India President & CEO Ahmed ElSheikh said.
Share
Tweet
