Popular entertainment platform MX Player launched its five original web series - yesterday, which will start streaming from today i.e. February 20. The widely consumed video player will stream premium content for free and also hosts a large repository from leading content makers such as AltBalaji, TVF, Arre and Sony LIV amongst others. MX Player provides offline video playing capabilities, online streaming and music streaming powered by Gaana app.
Speaking at the launch Karan Bedi, CEO, MX Player said, “Our vision is to build a platform that caters to every entertainment need of the discerning viewer starting from playing a video in any format, to watching stories across every genre and even listening to music for every mood! As more people move towards consuming content online, we want to create digital-first stories that appeal not only to the urban audiences but also much beyond. We have collaborated with some of the best talents in the industry to create our slate of MX Originals that will bring us a step closer to becoming the go-to destination for entertainment in India."
With the new brand ideology 'Everytainment' and new catchphrase Jaisa Mann, Waisa Manoranjan, MX Player promises to deliver entertainment for every mood. “Everytainmnet is the core of our product and combines not just all forms of entertainment but also caters to content for every season, every reason, every occasion, and every mood. We showcase films, web series, sports, and news, and with our original programming, we are exploring various new genres spanning satire, drama, comedy, chat shows, historical sagas, biopics, big-ticket reality shows and more across multiple languages. The new music tab on our platform will allow viewers to stream music, powered by Gaana on the same app and has made us the one stop shop for all things entertainment.", mentioned Karan Bedi.
The five MX Original web series- Aafat, Hey Prabhu, I’mMature, Lots Of Love and Famously Filmfare will cater to all audiences having a different frame of mind.
'Aafat' is about five women who are breaking stereotypes while struggling to get married in Delhi’s arranged marketplace.
The cast of the web series'Aafat'
'Hey Prabhu' traces the story of a twitter god who has to navigate the offline troubles of life
The cast of 'Hey Prabhu'
'I'mMature' which is A TVF Creation, is about the many first adventures of 3 young boys in school
The cast of TVF's I'mMature
'Lots of Love' (in Tamil and Telugu) is a story of four friends and how a trip changes their lives and 'Famously Filmfare' which goes regional will see powerhouse actors like Priyamani, Chinmayee, Bhavana Balakrishnan, Surveen Chawla, Abir Chatterjee, and Amruta Khanvilkar turning host for different regions through the series.
Share
Tweet
