On Sunday, June 12, Sadhguru Jaggi Vasudev launched the Mumbai leg of his Save Soil project at Bandra Kurla Complex led by Maharashtra environment minister Aaditya Thackeray.
Save Soil is a global movement launched by Sadhguru to save the soil from extinction and bring the necessary policies to address the catastrophic issue faced by humanity. In this inclusive undertaking of the Save Soil Movement, governments, UN agencies, global leaders, organizations, eminent members of the environmental and scientific community, and corporate and individual citizens are uniting behind a common purpose to address the alarming crisis of Soil Extinction.
The Save Soil Movement will work towards turning the world’s attention to our dying soil, inspiring 3.5 billion people to support policy redirections to safeguard, nurture and sustain soil and driving national policy changes in all the nations toward raising and maintaining the organic content of the soil to a minimum of 3-6 per cent.
It has been reported that before the event, Sadhguru met with state chief minister Uddhav Thackeray and his son to present the Soil Policy Handbook. The environment minister signed an MoU with Sadhguru's foundation that highlights Maharashtra's commitment to the cause. On the other hand, Sadhguru launched the third edition of Maharashtra's Majhi Vasundhara drive.
Sadhguru took to Twitter to say, "May the progressive state of Maharashtra, under your leadership, become the torchbearer for healthy soil & a prosperous farming community".
Namaskaram Hon’ble Chief Minister Shri. Uddhav Thackeray ji. Deeply grateful for your support to #SaveSoil. May the progressive state of Maharashtra, under your leadership, become the torchbearer for healthy soil & a prosperous farming community. -Sg @OfficeofUT @AUThackeray https://t.co/UAHN1i7q5M pic.twitter.com/bwiHzc9je7
— Sadhguru (@SadhguruJV) June 13, 2022
Meanwhile, Thackeray added, "Today, Sadguru Jaggi Vasudev called on Chief Minister Uddhav Balasaheb Thackeray and informed him about his "Save Soil" movement. The Chief Minister said that Maharashtra supports the ongoing movement for soil quality and conservation."
आज मुख्यमंत्री उद्धव बाळासाहेब ठाकरे यांची सद्गुरु जग्गी वासुदेव यांनी भेट घेऊन त्यांच्या "सेव्ह सॉइल" चळवळीबद्दल माहिती दिली. मातीची गुणवत्ता आणि संवर्धन करण्यासाठी सुरू असलेल्या या चळवळीला महाराष्ट्राचा पाठिंबा आहे, असे यावेळी मुख्यमंत्री म्हणाले. pic.twitter.com/p6LDxkBdmf
— CMO Maharashtra (@CMOMaharashtra) June 12, 2022
Spearheaded by the Isha Foundation, the "Save Soil" movement seeks commitment to the bigger picture of the environment. Aaditya Thackeray believes that the plant is everyone's shared responsibility and has thus extended the state's support to the drive.
Our planet is our shared asset & responsibility and I am honoured to share stage with @SadhguruJV and reiterate our commitment towards the great good of the environment by extending Maharashtra’s support to #SaveSoil initiative, spearheaded by @ishafoundation on a global stage. pic.twitter.com/wYRI8GgXI5
— Aaditya Thackeray (@AUThackeray) June 12, 2022
Other than this, the state government has partnered with the foundation to work on efforts such as food security, sustainable farming, and organic farming techniques amongst others.
On Monday, June 13, as part of the "Save Soil" project, Sadhguru visited the Sant Dnyaneshwar Garden in Dadar in the presence of Jitendra Pardeshi BMC Superintendent of Gardens.
Today as a part of #Savesoil movement , @SadhguruJV Isha Foundation visited Sant Dnyaneshwar Garden (Narali baug), Dadar (W)
— माझी Mumbai, आपली BMC (@mybmc) June 13, 2022
During this movement one coconut tree was planted by the hands of Sadhguru in presence of Superintendent of Gardens, Jitendra Pardeshi @cpsavesoil pic.twitter.com/Psl3ecPBJu
Moreover, PVR Cinemas has also joined hands with Isha Outreach in India as its National Partner for the Save Soil movement. The 3-year association entails providing its cinema screens and spaces for promoting the Save Soil Movement and enlists the support of its customers through monetary contribution for Cauvery Calling - a farmer-driven ecological movement while booking a ticket on PVR Website and Mobile App. In addition, Isha volunteers would engage with PVR’s customers making them aware of the cause on UN-designated days.
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